Meltwater partners with Airadis

Announcing Airadis Partnership with Meltwater

Elevating PR and Communication Analytics with Airadis

We are thrilled to announce our partnership with Meltwater, a global leader in media intelligence and social analytics. This collaboration marks a significant step in our mission to provide unparalleled PR and communication analytics solutions to our clients and help drive innovation in AI and Comms CoPilot client strategy in comms and democratizing media data across your company.

Unveiling the Power of Airadis and Meltwater

At Airadis, we are committed to delivering cutting-edge media and brand conversation analytic solutions that empower Chief Communication Officers (CCOs), Chief Marketing Officers (CMOs), and Chief Risk Officers (CROs) to make informed decisions. We also work with our clients to extend the use of media and brand/industry discussion across executive communications, operations, product, and sales teams. Our partnership with Meltwater, renowned for its comprehensive media monitoring and social media analytics capabilities, is a testament to this commitment.

By integrating Meltwater's robust data collection and analysis tools with our innovative analytic framework, we are poised to offer an enhanced suite of services that will transform how our clients understand and engage with their audiences.

What This Partnership Means for Our Clients

The synergy between Airadis and Meltwater brings together the best of both worlds: Meltwater's extensive media intelligence platform and our expertise in data-driven communication strategies. Here’s how our clients will benefit:

  1. Holistic Media Monitoring: Meltwater's advanced media monitoring capabilities allow our clients to access real-time insights across earned media and social media platforms. This comprehensive view enables a deeper understanding of audience sentiment and engagement.

  2. CoPilot/Generative AI: Delivering on the value of generative AI and Meltwater’s partnership with Microsoft 365 our team will work with you to democratize media intelligence. Our team will work with you to plan, build, test and deploy Meltwater data into your broader Generative AI initiatives.

  3. Enhanced Analytics and Reporting: Our integration with Meltwater allows for more sophisticated data analysis and reporting. Clients can expect detailed, actionable insights that drive strategic decision-making and optimize communication efforts.

  4. Improved Audience Engagement: We can leverage Meltwater's social listening tools to help build audience engagement and affinity insight while also identifying key influencers and trends within their industry. This knowledge will support the development of targeted communication strategies that resonate with your prospects and customers.

  5. Crisis Management and Reputation Tracking: Airadis and Meltwater's combined strengths provide an unparalleled ability to monitor and manage brand reputation. With real-time alerts and in-depth analysis, clients will be better equipped to handle crises and protect their brand image. With our global team of analysts and 24/7 monitoring support along with Meltwaters leading data and technology, we will support both proactive and reactive crisis monitoring and assessment.

Looking Ahead: The Future of PR and Communication Analytics

Our partnership with Meltwater reflects our dedication to providing our clients with the best data, technology, and insights across earned, owned, and social communication. Together, we are committed to pushing the boundaries of what is achievable and delivering innovative solutions that meet our clients' evolving needs.

We are excited about the future and the opportunities this partnership will bring. As we continue to develop and improve our offerings, we are focused on our commitment to equipping our clients with the tools and insights they need to succeed in a dynamic and ever-changing media landscape.

The collaboration between Airadis and Meltwater goes beyond a simple partnership; it is a powerful alliance aimed at driving excellence in PR and communication analytics. We are eager to work closely with Meltwater to provide unparalleled value to our clients, help them navigate the complexities of the modern media environment, and drive integration of Meltwater data into your broader data and technology stack.

For more information about our partnership and how it can benefit your organization, please get in touch with us or visit our website.

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